If you’re spening too much time working on your business, and never getting the results you want, you might have a company process or two which is broken and requires fixing.
Most business people I come across all have exactly the same types of problem. Their Follow-through is either broken or non-existent. In addition they don’t have a system in place of these ways to work accordingly.
let’s quickly start where you started. I’m not really likely to really enter into what your doing wrong and what’s no longer working, that’s simply redundant I’ll only talk about what works as a result of limited space so that you can start getting consistent and predictable results.
First it is important that you understand the different types of media platforms most business people use make an effort to market their product or services.
These media channels exist online along with offline and I’ll name only a few from the more recognized, so you’ll have a general understanding.
Some Online media channels are:
-YouTube
-PPC (ppc)
Offline Media Contain:
-Newspaper Advertising
-Direct Mail
-Magazines
-Trade Shows
-etc…
You obtain the point.
As a business proprietor I’m able to bet that you will be operating over a one dimensional basis which is very limiting when it comes to gaining a reliable client base.
The greater media you may use effectively the harder successful your operations will become. Key phrase “Effectively”….
However Let’s not go jumping into any each media platform believing that the harder you use the good chances you have for achievement.
It won’t if you take exactly the same broken system to multiple media channels You’ll fail and you’ll fail miserably.
The bottom line is to fix your broken processes or else you’ll have exactly the same results will all the media channels you advertise on.
How Do You Fix it.
You will find 3 components that businesses must have in place in order to have a conssistent flow of latest leads and clients.
Component 1 ~ You have to first let me give you, have a compelling offer to attact your favorite luxury customer.
By all means stay away from how to get leads your main goal like a business proprietor is always to solve problems by presenting methods to a targeted customer.
Your advertisements should speak directly to an ideal client going for an obvious solution to a challenge they are experiencing. No exceptions for this rule.
Component 2 ~ You must have a way to capture leads. Unless you have a system in place for capturing the attention of your prospects prior to trying to market them, you’re way off the mark.
Fix this now! There all types of lead capture software out online which you can use I fould conducive Pages are pretty solid have a look. There is a good system for helping business people accomplish this.
Component 3 ~ You must have a way to telephone your leads. If you believe regarding it everything you have ever bought or joined there was clearly an engaging offer to first gain your attention.
When that they had your attention you had been accompanied with and given more info.
When the offer is at line using what you had been trying to find that will solve the immediate problem your were having, this is when in support of once you made a decision to get.
Your clients, clients, and prospects aren’t any different.
1. Present an engaging solution to a challenge disguised being an offer
2. capture charge
3. Followup making the sale.
This is a really broad overview however hope it will help one to start thinking within the right direction like a business proprietor.
For your Success
-Larry
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