Underway now, ‘Splash to Win’ gives consumers the chance to win a large number of fantastic summer prizes including Yvolution scooters, drones and consoles. There are other than 120,000 prizes up for grabs, such as grand prize – a fresh car, along with the runner up prize, a household holiday for four. Official ‘Splash To Win’ game tokens are inside every specially marked Bunch O Balloons™ pack. Consumers soak the token in water to reveal the code underneath, check out the Bunch O Balloons site to go into the code to find out what they’ve got won.
The entry mechanic that requires customers to physically wet the token to ‘Unleash Summer’ offers to deliver huge engagement with the promotion already making waves in Europe and Australasia with partners reporting strong sales and levels website visitors to the promotional website.
Backed up by TVCs, social media marketing, influencer engagement, in-store branding and POS, retailer support as well as a dedicated website, ZURU will certainly unleash summer with this engaging campaign running throughout Spring/Summer 2019.
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ZURU is really a disruptive and award-winning company that designs, manufactures and markets innovative toys and consumer products. Inspired by kids and imaginative play, ZURU is one of the fastest growing toy companies in the world and is recognized for their agility, creativity and new-age manufacturing techniques. The corporation that began in New Zealand, now employs over 5,000 staff across 18 offices and distributes to most major retailers in over 120 countries. ZURU has delighted countless families around the globe with brands like Bunch O Balloons™, X-Shot™, Rainbocorns™, Robo Alive™, Smashers™, 5 Surprise™, Pets Alive™ and Metal Machines™ and also through partnerships with entertainment properties, including Nickelodeon, Disney, Universal Studios and DreamWorks. With a strong dedication to the neighborhood, ZURU supports Captivating International, local China orphanages plus student development programs in Asia and New Zealand. ZURU is constantly pave new methods of kids to experience and focuses on reimagining what this appears like everyday.
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