1. SOCIAL CONTENT WILL GAIN PROMINENCE
A lot more social media marketing content indexed on Google as well as other popular search engines like google, blurring the lines between ‘web’ and ‘social media’ SEO strategies.
76% MARKETERS USE Facebook, YouTube, Twitter, In, Google+ to boost and support SEO Links to social media marketing networks leads to how search engines like google understand your websites are credible and relevant.
2. VIDEOS WILL STILL RULE
In 2015 marketers used video as a powerful tool to drive their digital and best seos efforts. In 2016 expect more businesses to embrace the excitement, and rehearse videos to capture new audiences.
80% of video. Results that report up in SERPs are from YouTube
Videos get 50X better organic page ranks online in comparison with against plain, static text results.
Video searches receive 41% higher click-through rate a when compared with plain, static text content
3. MOBILE OPTIMIZATION WILL BECOME CRUCIAL
Today people use a variety of devices to access content. Tablets, smartphones, laptops, phones and in many cases watches are getting to be standard tools to browse web. Search engines like google know this plus they reward websites that are good on all devices.
Google now gives mobile friendly sites a ranking boost on mobile searches.
95% smartphone users have sought out local info.
Mobile search comes to an end 43% every year.
Over 1.2 billion people connect to the web using their mobile devices.
4 of every 5 consumers use smartphones to look.
4. VOICE SEARCH FUNCTION A MUST
Voice search is quickly being a huge part of mobile usage and has elevated the pain of typing keywords to run looking query. However, this shift means your articles must be developed with voice search at heart.
60% teens use voice search while you’re watching TV
40% adults use voice seek out directions.
5. CONTENT AGGREGATION Can get BIGGER & BETTER
As part of your folks are searching for content sources that provide every one of the relevant information they require within a place. Search engines like google have noticed this trend and as a result content aggregators are getting to be extremely popular inside the SERPS.
6. THE CRAZE OF MOBILE APPS WILL GROW
As discussed above, utilization of mobile for web search is on all-time rise and apps simply make the task easier. Just number of a number of mobile phone applications will definitely overpower desktop and mobile websites.
Mobile phone applications account for 52% of all time spent on online digital media. (TechCrunch)
Internet reveals that users spend 89% mobile time using apps.
85% of men and women prefer native mobile phone applications to websites. (SearchEngineJournal)
7. Local search engine optimization TO BECOME A lot more IMPORTANT
Local internet search will go stronger through the years. In 2016 you must let Google know where you stand located and what you happen to be offering.
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