Tag: store analytics

If you’re not used to retail people counting and another from the first questions you will be questioning is which technology do i need to be using?

You can find three main varieties of technologies; beams, thermal and video. Each have their very own benefits and weaknesses depending on the environment they are being set up in.

Beam Counters – Will often be battery powered and for that reason suited for short-run use. They’re easy to install and take, but in addition at risk of get damaged and field of view blocked. They’re struggling to count people walking using an entrance side-by-side and so will undercount.

Thermal Cameras – Infra-red devices like the IRISYS cameras would be the most favored retail analytics on the globe. These units are IP enabled and over one unit could be linked together for wide entrances. Accuracy levels are very good.

Video Cameras – Be single or dual vision IP enabled devices. The one view cameras are generally less accurate. Overall it products are more expense than thermal cameras. The dual-view cameras are as accurate since the thermal devices in most cases.

At StoreTech our software solution is hardware independent, which means in the event you already own people counting hardware its potential we are able to integrate and import visitors data into our solution.

With more than 15 years experience of individuals counting industry, StoreTech are content to talk about the advantages and disadvantages of every type of technology and help you to select the best choice.
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If you are a new comer to retail people counting and another in the first questions you may be wondering is which technology do i need to use?

You’ll find three main kinds of technologies; beams, thermal and video. Each have their very own benefits and weaknesses with respect to the environment they may be being placed in.

Beam Counters – Are often battery operated and for that reason designed for short-run use. They’re very easy to install and remove, but additionally at risk of get damaged and field of view blocked. They’re unable to count people walking using an entrance side-by-side and as a consequence will undercount.

Thermal Cameras – Infra-red devices much like the IRISYS cameras include the most favored people counting on the planet. They are IP enabled and most one unit might be linked together for wide entrances. Accuracy levels are very good.

Video Cameras – Be single or dual vision IP enabled devices. The only view cameras are generally less accurate. Overall the playback quality devices are more expense than thermal cameras. The dual-view cameras are as accurate because the thermal devices in many instances.

At StoreTech our software option is hardware independent, which suggests in case you already own people counting hardware its potential we are able to integrate and import the visitor data into our solution.

With 20 years experience with individuals counting industry, StoreTech are content to share the pros and cons of each and every form of technology and use you to decide your best option.
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