If you are spending hours caring for your business, and not obtaining the results you would like, you could have a company process or two that’s broken and requirements fixing.
Most business people I come across all have exactly the same types of problem. Their Follow Through is either broken or non-existent. Additionally they don’t have a method in place because of these strategies to work accordingly.
let’s quickly start at square one. I am not going to really get into what your doing wrong and what’s not working, that’s simply redundant I will only discuss what works due to limited space to be able to start making consistent and predictable results.
First it is important that you understand the different sorts of media platforms most business people use make an effort to market their product or services.
These media channels exist online as well as offline and I’ll name just a few from the more recognized, so you’ll possess a general understanding.
Some Online media channels are:
-YouTube
-PPC (ppc)
Offline Media Consist of:
-Newspaper Advertising
-Direct Mail
-Magazines
-Trade Shows
-etc…
You get the point.
Like a business proprietor I can bet that you’re operating on the one dimensional basis which is very limiting when it comes to gaining a trusted client base.
The greater media you should use effectively the more successful your operations will become. Key phrase “Effectively”….
However Let’s not go jumping into any and each media platform thinking that the more you use the better chances you’ve got for success.
It won’t for exactly the same broken system to multiple media channels You’ll fail and you will fail miserably.
The bottom line is to fix your broken processes otherwise you should have exactly the same results will all the media channels you advertise on.
How can you Fix it.
You can find 3 components that businesses must have in place to be able to possess a conssistent flow of latest leads and clients.
Component 1 ~ You have to first let me give you, possess a compelling offer to attact your ideal customer.
You should avoid internet network marketing your goal like a business proprietor would be to solve problems by presenting answers to a targeted customer.
Your advertisements should speak right to the perfect client giving them an obvious treatment for a problem that they’re experiencing. No exceptions to this rule.
Component 2 ~ You need a means to capture leads. Unless you possess a system in place for capturing the eye of one’s prospects before trying to offer them, you might be way from the mark.
Fix this now! There all kinds of lead capture software out online that you can use I fould that Lead Pages are pretty solid check them out. These people have a good system for helping business people achieve this.
Component 3 ~ You need a means to contact your leads. If you feel about this everything you have ever bought or joined there was clearly a powerful offer to first gain your attention.
When they had your attention you’re followed up with and given more info.
In the event the offer was at line using what you’re searching for that will solve the immediate problem your were having, then and just when you determined to get.
Your clients, clients, and prospects aren’t any different.
1. Present a powerful treatment for a problem disguised as a possible offer
2. capture the lead
3. Followup making the sale.
This is a really broad overview however i hope it will help you to start thinking inside the right direction like a business proprietor.
To Your Success
-Larry
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