Which people counting technologies are good for you?

If you’re not used to retail people counting and another from the first questions you will be questioning is which technology do i need to be using?


You can find three main varieties of technologies; beams, thermal and video. Each have their very own benefits and weaknesses depending on the environment they are being set up in.

Beam Counters – Will often be battery powered and for that reason suited for short-run use. They’re easy to install and take, but in addition at risk of get damaged and field of view blocked. They’re struggling to count people walking using an entrance side-by-side and so will undercount.

Thermal Cameras – Infra-red devices like the IRISYS cameras would be the most favored retail analytics on the globe. These units are IP enabled and over one unit could be linked together for wide entrances. Accuracy levels are very good.

Video Cameras – Be single or dual vision IP enabled devices. The one view cameras are generally less accurate. Overall it products are more expense than thermal cameras. The dual-view cameras are as accurate since the thermal devices in most cases.

At StoreTech our software solution is hardware independent, which means in the event you already own people counting hardware its potential we are able to integrate and import visitors data into our solution.

With more than 15 years experience of individuals counting industry, StoreTech are content to talk about the advantages and disadvantages of every type of technology and help you to select the best choice.
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