WhatsApp Messenger is a proprietary, cross-platform im subscription service for smartphones. Along with text messaging, users can send each other images, video, and audio media messages. Your client software programs are available for Android, BlackBerry OS, BlackBerry 10, iOS, Series 40, Symbian (S60), and Windows Phone
Competing with a number of Asian-based messaging services (like LINE, KakaoTalk, and WeChat), WhatsApp handles ten billion messages each day. Based on the Financial Times, WhatsApp “has done to SMS on mobile phones what Skype did to international contacting landlines. The service is free for the first year then costs $0.99/Yr.
Everyone knows that WhatsApp is a good tool for messaging friends however everything you did not know is always that WhatsApp bring campaign tool to build marketing leads. The App is free of charge therefore it may be the strong marketing channel using the potential of getting clients for your business above all else.
Why Choose WhatsApp to your marketing strategy?
The App is almost free!
It is possible to send large amount of messages without limits. It’s readily available for all smartphone platforms including iPhone, Android, Windows Mobile, Nokia, Blackberry, Symbian. Everyone is using it as you do not have to search for a how do people complete details or confirm your identity in working order. It simply needs your mobile number and you are done!
Better features than traditional SMS/MMS
WhatsApp supports numerous message types, from simple text to pictures to audio tracks. Normally a MMS message would cost a lot of money to deliver, so the undeniable fact that these may be shipped to as numerous customers and prospects as you like free of charge is excellent.
You can even send GPS location of one’s stores! Product videos, Product images and audio messages (a short personal message from the CEO might be shipped to multiple clients and prospects at one go!) this glorious App supports just everything. You could start your own personal WhatsApp group and will invite your clients and prospects to participate, or you will create an inside marketing group which assists you stay connected with your campaign peers 24/7.
So WhatsApp like a campaign tool are capable of doing everything a traditional e-mail or SMS campaign could do. To top it all Whatsapp is near our heart, people can’t place their hands business phone due to this App. Hence any message communicated through this medium has the immediate and maximum outreach.